Franchise

Bring Pixiu to your city

Join a Korean malatang brand with its own recipes, its own sauce factory and a format guests love.

Why partner with Pixiu

A concept built to travel well

A proven Korean concept

Pixiu Mala Hongtang is an established Korean malatang brand with recipes and operations developed over years.

Our own sauce factory

Our broth, mala chili oil and Hwasungjang are produced in bulk at our own factory, so every location tastes the same.

A simple, popular format

A self-serve bar with 50+ ingredients and bowls cooked to order keeps the menu simple and guests coming back.

Investment overview

What it takes to get started

Estimated figures. Final terms are confirmed during your franchise consultation.

$40,000

Initial franchise fee

One-time fee paid when the franchise agreement is signed.

5%

Royalty fee

Of monthly gross sales.

1%

Marketing fee

Of monthly gross sales, invested in brand marketing.

$300K to $500K

Estimated initial investment

Includes construction and other opening costs.

Franchise enquiry

Start the conversation

Tell us a little about yourself and where you would like to open. Our franchise team will be in touch.

Franchise Enquiry

Your name
Do you have restaurant or franchise experience?